GUEST BLOG – VISUABLE
21st of September 2021, Bristol, UK
On 13th of September, Visuable, a female-owned and led Creative Agency based in Bristol embarked on a mission to raise awareness about the need to help more girls access education. Their campaign “Desert miles for Girls’ Dreams” was launched to fundraise money for CAMFED (Campaign for Female Education).
Visuable team pledged to walk 3,000 miles (the length of the Sahara Desert) in 90 days and is asking anyone, anywhere in the world to join in by sharing pictures of them walking alongside a hashtag #visubledesertwalk to help the campaign reach people everywhere.
The fight for girls’ right to access education is not over. There are still girls out there who are fighting every single day for their rights to go to school. The reality is that even if they can go to school, they may not have enough money for school supplies, uniforms, or books. Items that we often take for granted or see as a given, not a luxury. According to Unicef, there are 129 million girls out of school due to barriers, including poverty, child marriage, and gender bias (Girls Education, 2021).
A donation of just 10 Pounds, Dollars, or Euros can provide a girl with essential supplies so that she can go to school without having to worry.
To get involved in Desert Miles for girls’ Dream Campaign, visit Visuable’s fundraising page here and share pictures from your walks using hashtag #visubledesertwalk on any social media page.
Lidia, Creative Director of Visuable, says,
“Our agency has a real ethos of collaborative learning, and a social mission to expand opportunities for those who need a chance in life. We love giving back by offering internships to inexperienced graduates, mentoring young entrepreneurs towards success, and now through our latest campaign “Desert Miles for Girls’ Dreams”, we’re striving to enable any and every girl to gain access to education so that they can fulfil their potential and reach for their dreams.
We want to live in a world where every girl can follow, achieve and live her dream”.
CAMFED expands educational opportunities for girls in sub-Saharan Africa and empowers young women to become change agents.
“I know what it’s like, the fear of not being able to continue your education. My three siblings and I lost my father, the breadwinner, at a young age. I could have dropped out of school. My only choice was early marriage. Now, with coronavirus causing schools to close, this may be the fate of millions of more girls. But we are not standing by helplessly. We are taking action.” Tisiyenji, CAMFED Association District Chair, Zambia
Visuable:
DREAM IT. CREATE IT. LAUNCH IT.
Visuable is a digital brand agency based in the UK helping forward-thinking leaders worldwide GoDigital with an impactful brand, powerful website, and ingenious online systems.
As a company, we’re committed to expanding opportunities for those who need a chance in life. We offer internships to inexperienced graduates, mentor young entrepreneurs to help them succeed, and now through our latest campaign “Desert Miles for Girls’ Dreams”, we strive to enable disadvantaged girls to access education.
Visit our website: https://visuable.co/
CAMFED:
“CAMFED ENVISIONS A WORLD IN WHICH EVERY CHILD IS EDUCATED, PROTECTED, RESPECTED, AND VALUED, AND GROWS UP TO TURN THE TIDE OF POVERTY.
As the most effective strategy to tackle poverty and inequality, CAMFED multiplies educational opportunities for girls and empowers young women to become leaders of change. Our focus is on girls and young women in rural areas of sub-Saharan Africa. This is where girls face acute disadvantage and where their empowerment will have a transformative impact” (CAMFED, 2021).
Visit CAMFED’s website: https://camfed.org/
References:
“Girls’ Education”. Unicef.Org, 2021, https://www.unicef.org/education/girls-education.
2021, https://camfed.org/. Accessed 16 Sept 2021.
